Why

The Facts About Coupons And Strategic Discounting Of Your Product or Services

Consumers have a positive view towards coupons!

77% Of all households use coupons!

86% Believe that coupons save them Money!

38% Said they are redeeming more coupons this year than last!

E- coupons are now over 10% of total coupons redeemed, up from only 5% five years ago. 30% of all Internet users redeem E-coupons.

On line discounting, promotions & coupons account for 22% of all interactive marketing spending.

Spending from on line coupons will triple from $7 billion in 2007 to 22.8 billion by 2012

Source: Adweek's Marketing Week